HALTERNATIVE

Turning challenge into success

A new vision for the rental market in Luxembourg City.

Thanks to an opportunistic and innovative approach, JUMBO turned this project into a real success.

Strategic repositioning

Change of concept: from traditional rental to a model adapted to leisure and business stays.

• FF&E sourcing in partnership with Five Keys.
• Comprehensive rental services: introduction of a concierge service, personalized welcome and self-check-in/out systems to reduce management costs.
• Process optimization: automated reservations, centralized management and performance monitoring to ensure maximum efficiency.

In just a few months, the apartments achieved optimum occupancy rates, demonstrating the effectiveness of JUMBO's strategic repositioning. On the strength of this success, the model should be duplicated with other assets in collaboration with JUMBO.

This case perfectly illustrates JUMBO's agility and expertise in exploiting opportunities.

KPI

• 95% occupancy rate in the first 3 months of rental opening